102-year old Holocaust survivor Henny Franks takes to the catwalk for GIFT

More than 400 women came together last week for GIFT’s 4th annual inclusive fashion show celebrating women of all ages, stories, and abilities, including a 102-year-old Holocaust survivor.

What began as an idea from two 17-year-old Hasmonean High School students has grown into one of the social action charity’s most powerful community events, bringing together models who truly embody the meaning of “Beyond the Label.”

This year’s show, held at The Hive London, featured models including 102-year-old Holocaust survivor, Henny Franks from Jewish Care’s Holocaust Survivors’ Centre, Gogglebox star Amy Tapper, a 9-year-old girl with Down’s syndrome, and Jess Goldberg from Manchester, who walked in memory of her four-year-old son, Ori.

Beyond the Label founder Adina Rosenstein said: “This project started as a high school idea that many said was too ambitious or unrealistic, yet has now become a movement that celebrates confidence, authenticity and joy.”

GIFT programme director and event co-creator Shira Joseph said: “It is so inspiring to see a student idea evolve into one of the community’s flagship initiatives. Each year I wonder how we will find a group of inspiring models worried that we have exhausted the pot.

“Each year I am blown away by the women and their strength and their stories. There are so many amazing women in the community when you look beyond the label”.

Journalist and presenter Suzanne Baum, who hosted and modelled at the event, said, “Beyond the Label stands out as my favourite event of the year. In a world of filters and perfection, this show embraces real beauty from the inside out, creating a space where women from all walks of life can celebrate confidence, kindness and self-acceptance.”

The show was powered by dozens of volunteers, including more than 20 hair and makeup artists who donated their time, as well as photographers and social media professionals offering their services for free.

The evening featured fashion from top community brands including Rebecca Rinder, The Rental Edit, Fame, Keshet Couture, Elegance Design, Gorgeous Gowns, B7 Active, House of Lancry and Alona Karen Boutique. There were also accessories provided by Daniel Denton London and Am Yisrael Chai Shoes.