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Happy days as Pharrell Williams announces Tel Aviv gig
Get Lucky hitmaker to play Israel despite opposition from BDS lobby.
Israeli revellers look set for a Happy summer – after pint-sized hitmaker Pharrell Williams announced a one-off concert in Tel Aviv.
The pop maestro – known and loved for his sunny soundtracks to the blockbuster Despicable Me film series and infectious chart-toppers such as Get Lucky and Blurred Lines – will play in Rishon Lezion Park on July 21st.
Williams’ decision to stage a leg of his international tour in Israel comes despite a wave of opposition from Boycott, Divestment and Sanctions (BDS) supporters over his partnership with South African shopping chain Woolworths, whose retail offering includes Israeli-made goods.
An open letter from BDS supporters issued last year – when rumours of an Israel gig first surfaced – accused the star of being “indifferent to the suffering of Palestinian children”.
But the spate of criticism has left Williams undeterred – with the 10-time Grammy winner issuing an invitation to Israeli fans in the form of a video montage of national landmarks set to his own music.
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